Recent News &
Work
Read the latest news from Arxus, including new
projects and general industry articles. Browse through our News
Archive for older stories, or click
here to sign up for our free email newsletter. You can also
view examples of our work in the Project
Showcase.
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April 25, 2005
Is
your website professional and credible?
A poor website can have a negative
impact on your company's image, and that can directly affect your
bottom line. The Web has become a major source of information
for people comparing the products and services of competing companies.
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March 20, 2005
Writing
e-business guides for small businesses across Canada
We created four e-business guides for the federal
government as part of an initiative to deliver useful e-business
information to the small businesss community in Canada.
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February 21, 2005
Get
more out of your budget with digital marketing
Integrating the Web and email into your company's
marketing plans can pay off in many ways. It can help you reach
more people with deeper and more targeted information, and it
can help you get a higher return on investment from your company's
marketing budget.
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January 18, 2005
Site
for Assante Financial gets unique web address
We developed a SmartSite for one of Saskatoon's
top financial advisor firms. We also created a dot-com address,
www.ourprocess.com, which reflects the firm's unique planning
process.
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December 10, 2004
Using
email more effectively: Plain Text versus HTML
HTML is for creating web pages, not for sending
email. When you use email as a business communications tool you
can do it more effectively simply by choosing the plain text format
in your email program.
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November 23, 2004
Test
run of SmartTraffic service more than triples traffic
One of our first test runs of the SmartTraffic
service tripled the amount of traffic to a client's site in just
one month. The next month the site's traffic doubled. More importantly,
the visitors we managed to bring to the client's site were targeted
and interested in what our client was selling.
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October 15, 2004
Email
is an effective marketing and communications tool
Email can be a powerful way to speak to your customers.
But only if you do it right. Email is by far the most popular
activity on the Internet. People who have email report that they
check it regularly, at least a few times each week.
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